Buro Chaplin — a creative event agency
A professional event agency specializing in organizing high-quality and memorable events. The staff creates unique ideas, innovative concepts, and flawlessly executes every detail to make each event truly special
Tasks
Developing a website with a complex structure and innovative design, adapting and placing photos and videos from events, integrating a CMS for content management on the site, and implementing basic SEO
Development
We have designed and launched a website with a unique design and complex structure, fully reflecting the creativity and professionalism of the event agency. Special attention was given to creating a visually appealing and intuitively understandable interface.
We aimed to make the website not only functional but also aesthetically appealing, so that every visitor could easily find the necessary information and enjoy interacting with our content. We utilized modern design techniques and cutting-edge technologies to create a unique and memorable website that highlights our ability to organize unforgettable events.
Content
We adapted and placed all the photo and video content from the events organized by the agency on the website. We particularly focused on the quality of the materials, using high-resolution images and videos to effectively convey the atmosphere and the quality of the events held.
We aimed to allow website visitors to immerse themselves in the atmosphere of each event, so they could feel the energy, excitement, and professionalism that were invested in every detail. This content not only serves as evidence of our work but also inspires clients to create their own unforgettable events.
Content management system
We developed a custom content management system (CMS) that allowed our client to independently update and add content to the website. We ensured the simplicity and user-friendliness of the CMS so that agency staff could easily make changes and add new information.
The CMS allows the client to update texts, upload photos and videos, modify event schedules, and make other necessary changes without the need to involve developers. We focused on training the staff to ensure they could effectively use the system and quickly adapt to new features. This gives our client full control over the website content and convenience in updating information, which is a crucial aspect of maintaining the relevance and freshness of the content.
SEO
We conducted basic SEO optimization for the website to improve its visibility in search engines. This included keyword analysis, optimizing meta-data, and enhancing the site structure. We conducted research to determine the most relevant keywords and phrases related to our activities and services. Subsequently, we made appropriate changes to meta-tags, page titles, and descriptions to enhance the relevance and attractiveness of our website to search engines.
We also improved the website structure to facilitate navigation and indexing of its pages by search engines. We created a logical and understandable hierarchy of sections and subsections, used friendly URLs, and established internal links to enhance connections between pages. This helps search engines better understand the context and content of the website, as well as providing improved user navigation.
Results
The new website has become the agency's showcase, demonstrating their professionalism and creative approach
The unique design and structure of the website have set Buro Chaplin apart from competitors
The intuitive interface and convenient navigation have enhanced the user experience, increasing the time spent on the website by 45%
The CMS enabled the agency team to promptly update content, contributing to the relevance of information on the website
The high-quality visual content captured the attention of visitors, increasing engagement and interest from potential clients
The basic SEO optimization improved the website's visibility in search engines, resulting in a 35% increase in organic traffic
Achieving top-10 positions in most of the relevant search queries related to event planning
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